9 Creative Examples of T-Shirt Ads That Really Worked

Promotional products such as t-shirts are among the most popular items. Around 53% of people use their promotional product once a week. And men are more likely to wear a promotional t-shirt than women.  T-shirt ads are an effective marketing tool, but no one will wear a shirt if they don't like the message. If you're thinking of t-shirt campaigns, it's smart to do some homework first. With that in mind, we want to help give you some t-shirt marketing ideas. Keep reading to learn nine great examples of t-shirt marketing.  1. T-shirt Ads Such as I Love NY I ? NY t-shirts are synonymous with New York City. And that's because they were designed specifically to promote tourism in 1977.  Since then it's become one of the most worn t-shirts of all time making it one of the most successful t-shirt campaigns around.  2. Superman T-Shirts Superman t-shirts are popular with kids of all ages from adults to babies. And while many people assume that the giant "S" stands for Superman, it actually is the Kryptonian symbol for hope.  3. Nike's Just Do It T-shirt advertising isn't just about selling your brand. It's also about creating a fashion statement. And Nike's "Just Do It" campaign did just that. You'll find everyone from fitness fanatics to celebrities wearing Nike fashionwear.  4. Rolling Stones [...]

9 Creative Examples of T-Shirt Ads That Really Worked2021-01-13T08:47:04-07:00

T-Shirt Design Tips: Avoid These 5 Common Mistakes

Virgil Abloh, creative director of Louis Vuitton menswear, once said: "Graphic T-shirts are the most important and most expressive format for a designer or person. Your taste in graphic tees says a lot about your views."  And in many ways, he's right. But what makes a successful T-shirt is not up for much debate. If you're just starting out, check out these T-shirt design tips to help get the ball rolling. 5 T-Shirt Design Tips to Help You Build a Better Brand T-shirt design is more complicated than you think. With so many factors to consider, here are five of the most important ones to avoid making a rookie mistake.  1. Invest in High-Quality Material Nobody wants to wear a shirt that's itchy, fits improperly, or fades after just a few washes. Although you might think it's a good idea to opt for a cheaper fabric, customers are actually willing to pay a little bit more for higher quality products.  So invest in a material that's soft, comfortable, and ideal for your design. And don't just stick to crew necks; explore other fits, like tanks and v-necks, to reach a wider audience.  2. Avoid Color Overload Colors are just one visual element that evokes emotion. For best results, stick to between 1 and 3 colors. This way, it doesn't take as long to produce the shirt, it doesn't [...]

T-Shirt Design Tips: Avoid These 5 Common Mistakes2021-01-13T08:50:59-07:00

7 Reasons Your Band Needs Custom Band Merch

The rise and fall of CD sales have brought about a realization that even with success, your band's revenue cannot be taken for granted. From a high of 943 million units in 2000 to an expected 52 million in 2018, CD sales in the US have dived. So, how do you monetize your success? Custom band merch can help your band win new fans and grow revenue. Read on for 7 reasons why band merchandise is necessary for up-and-coming bands. 1. The Changing Music Market There was a time when having a hit record was the aim of many a budding band. The dream was that sales of that recording would finance a rock star lifestyle. Vinyl gave way to CD's but the revenues still kept rolling in. Downloads began the demise of the CD market and now streaming has replaced downloads. There's a return to vinyl for certain music genres but it's expensive and not for everyone. What's certain is that for up-and-coming bands the holy grail of massive CD sales is a pipe dream. Disruption in the recording industry means up and coming bands have been forced to supplement their earnings from performing. Taking band merchandise seriously is one of the ways that your band can respond to this changing landscape. 2. Raise Awareness The music business is just that, a business. [...]

7 Reasons Your Band Needs Custom Band Merch2021-01-13T08:55:47-07:00

8 Cool T-Shirt Designs That Are Hot in 2019

Did you know that t-shirts have been around since the early 20th century? Although back then, people considered them as underwear! It wasn't until the 1950s that the ultimate causal t-shirt look became a trendy item. But cool t-shirt designs are not only created for a casual look. You can use them to tell the world a message or spread awareness. Trendy t-shirts are also an awesome promotional product. Getting your clients to wear custom t-shirts is a sneaky way of getting them to advertise for you! But, as with any clothing trend, t-shirt designs go in and out of fashion. What's hot and what's not in 2019? Read on to find out. Cool T-Shirt Designs to Try What are the coolest graphic design trends 2019 has to offer? Keep reading for the best graphic tees. 1. Bright Is the New Black For trendy t-shirts in 2019, bright is the new black. While dark shirts will always have their place, vibrant hues have taken over this year. Brights look great when paired with a simple one color ink design. 2. Absolutely Abstract Quirky, geometrical patterns are dominating the best graphic tees this year. Borrowing styles and patterns from the grunge-filled 90s, these cool t-shirt designs almost have a vintage look about them. Contrasting primary colors are being matched together with fun patterns and [...]

8 Cool T-Shirt Designs That Are Hot in 20192021-01-13T08:58:24-07:00

Top 4 Reasons to Clean Out Your Closet This Fall

Although most people don’t think about cleaning out their closets and drawers until the spring, the fall is also an optimal time to do this. Sure, it may not fall onto your top 5 list of favorite things to do, but if you’re like most people, your closets and drawers are bound to have more than few items that should be tossed, retired or donated. Below are just a few reasons you’ll want to tackle that job before the winter hits. You’ll have more space for new things If you have a family that’s big into holiday gift-giving, it may be worth clearing out your closet to make some room for new shirts, dresses, hooded sweatshirts and/or jackets. Besides, how much of what’s currently in your closet, do you actually wear? Sure, that big puffy jacket you’ve had for the past however many years may have some great memories attached to it, but if you haven’t worn it since before President Obama took office (for his first term), it’s probably time to kiss it good bye. While you’re in your closet, go through your hoodies. The cross-country sweatshirt you’ve had since 10th grade can probably go, too. The shirt you wore that one time to that one party that hasn’t seen the light of day since? Donate it. The sweater that has the [...]

Top 4 Reasons to Clean Out Your Closet This Fall2021-01-13T09:22:36-07:00

4 Reasons Your Company Needs Custom T-Shirts

If you’re considering custom, screen-printed t-shirts for your company, you’ve come to the right place. Rocky Mountain Apparel has been helping both local and national clients with all of their custom t-shirt needs for more than 25 years. For this blog, we wanted to outline the top 4 reasons you should consider printing some tees for your company. T-shirts turn people into a walking advertisement for your company We can all agree that renting billboard space is expensive. Yet there are other ways to get your logo out there. (Take car companies, for example. The fact that their logo is on both the front and the rear of their vehicles isn’t an accident—it’s marketing.) If you’re not using custom printed t-shirts for your company you’re missing out on a lot of visibility. When people wear your t-shirts, they essentially become a walking marketing campaign for your brand. Fun fact: industry experts estimate that when you pass out a single t-shirt, your logo will be seen more than 2,500 times.  All the people who see that t-shirt are potential customers! Custom tees can help create team spirit among your employees Marketing experts agree that the best performing teams are those who are the most cohesive. When you go to trade shows, or if your team participates in charity events (or if they march as [...]

4 Reasons Your Company Needs Custom T-Shirts2021-01-13T09:24:30-07:00

Reasons Your Business Should Use Sticker Marketing

If you’re looking for an inexpensive way to create a viral buzz for your company, you can’t ignore the benefits of sticker marketing. A few weeks ago, we were talking with a client who shared a memory he had from high school. A new kid had just moved to town after his parents decided to open a surf/snowboard shop in the local shopping corridor. One day, the new kid showed up with a pile of happy face stickers (the happy face was the same one his parents used for the shop’s logo.) One by one, he began to distribute them to his friends and classmates. By the end of the day, everyone who didn’t have a sticker wanted to know how they could get their hands on one. Suffice to say, those stickers provided some great marketing for his parents’ business. Guerrilla marketing 101 If you’re going to print stickers for your business, we don’t recommend having your employees go around and start slapping them on light poles or utility boxes for all of the obvious reasons. We would, however, recommend that you give them out in grab-bags or at conventions. You can even give a stack to each of your employees and ask them to leave a sticker alongside their tip when they eat out at restaurants. You can also ask local [...]

Reasons Your Business Should Use Sticker Marketing2021-01-13T09:27:02-07:00

Ways Your Company Can Benefit from Promotional Products

If you’re a business owner who is wanting to create brand awareness, you’ll want to work with a company that can help you create creative and memorable promotional products to help with your marketing efforts. Years ago, we knew of a private security company that set up a booth at a trade show—and while a company with a booth at a trade show isn’t an interesting thing, when the company is a security services provider, and they’re giving away key chains that look like mini handcuffs, well that’s more memorable than not. Remember, promotional products aren’t limited to things like highlighters, pens and stickers. The more creative you can get, the better. Fun fact, in the United States, eight out of 10 consumers has between one and ten promotional products. The next time you’re sitting at home, or you decide to rummage through the drawers in your desk, take a minute to inventory how many pens, t-shirts, coffee mugs or note pads in your possession that you got as some sort of giveaway. You may be surprised at the number of items you find. Another stat that’s worth mentioning relates to brand awareness. Studies have shown that 89 percent of consumers indicated they were able to remember the company name or the advertiser’s name for two years after receiving a promotional item. Longevity [...]

Ways Your Company Can Benefit from Promotional Products2021-01-13T09:29:21-07:00

Why You Should Print Stickers and Promotional Gear

Every business owner throughout the world has a set of common goals: increase brand awareness, increase sales and ultimately, increase revenue. If you’re not using promotional products because you don’t quite understand their value, you’re missing out on a laundry list of growth opportunities. When you create promotional products with Rocky Mountain Apparel, you’ll help increase brand awareness Everyone loves stickers. Case in point: there is a commentator that routinely makes the rounds on network news shows. Although it’s unlikely we’d ever remember his name, what does stand out, is the fact that this older, conservative-looking white male has a Wu-Tang Clan sticker on the back of his laptop. Like we said, people love stickers. Stickers are a great way to get your brand out there. Have you considered printing up ski or snowboard stickers? If no, why not? How about smaller ones for laptops?  When you use promotional products, you’re helping to create familiarity with your company. If you’re a software company and you’re launching a new cloud application, you could choose cloud stickers or umbrella stickers to help get the word out there.  Stickers should be creative and memorable. If creative and memorable isn’t in your personal wheelhouse, don’t fret.  “Creative and memorable” are the middle names of everyone in our in-house graphic design department. When you work with Rocky Mountain [...]

Why You Should Print Stickers and Promotional Gear2020-07-03T15:26:32-06:00

Dear Transplants: Style Tips From A Local

If moving to the Centennial State is your first new year’s resolution of 2018 and you’re coming to our great state in the next few months, beware. Beware of the cold, the snowy, the windy, and the dry. These are conditions that characterize the winter season in Colorado, and our team at Rocky Mountain Apparel is here to provide some crucial style tips, from our weather-tested Colorado wardrobes to you. Here are our top 3 Colorado closet essentials for 2018: The Slim ‘Puffer’ It’s the quintessential Denver-area outerwear, worn out each night regardless of what’s underneath. The ‘puffer’-style zip-up jacket, without singling out any specific brands, is available at stores all over our city and across the state. It’s the perfect jacket that will keep you warm without the bulkiness of a ski coat or winter parka, and often has a helpful hood and deep pockets. Plus, these jackets can also zip into a waterproof shell for wear in the backcountry or during a storm. At Rocky Mountain Apparel, we specialize in embroidery and screen printing that can go on almost all types of clothing, including outerwear. Waterproof Boots They don’t have to be multicolored, or feature faux fur, or rise to a specific height on your calf. Despite these details that locals love to customize, all you’ll need for your first Colorado [...]

Dear Transplants: Style Tips From A Local2021-01-13T09:51:25-07:00
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