If you’re a business owner who is wanting to create brand awareness, you’ll want to work with a company that can help you create creative and memorable promotional products to help with your marketing efforts.

Years ago, we knew of a private security company that set up a booth at a trade show—and while a company with a booth at a trade show isn’t an interesting thing, when the company is a security services provider, and they’re giving away key chains that look like mini handcuffs, well that’s more memorable than not.

Remember, promotional products aren’t limited to things like highlighters, pens and stickers. The more creative you can get, the better.

Fun fact, in the United States, eight out of 10 consumers has between one and ten promotional products.

The next time you’re sitting at home, or you decide to rummage through the drawers in your desk, take a minute to inventory how many pens, t-shirts, coffee mugs or note pads in your possession that you got as some sort of giveaway.

You may be surprised at the number of items you find.

Another stat that’s worth mentioning relates to brand awareness. Studies have shown that 89 percent of consumers indicated they were able to remember the company name or the advertiser’s name for two years after receiving a promotional item.

Longevity matters

If you’re going to spend money on promotional items, you’re going to want to create something that’s built to last. If your promo pens are prone to breaking, or the logo on your mugs won’t hold up in the dishwasher, you won’t be doing yourself any favors.

You’ll want to create somethings that consumers want, that consumers will keep and that will last the test of time.

You’ll also want to choose a promotional product that people can use in their day to day lives. Mugs, calendars, water bottles and lip balms are all great ides.

If you know you’d like to hire a company to help you create a promotional product campaign but you’re wanting to choose a giveaway that’s a bit more unique, call Rocky Mountain Apparel today to speak with one of our team members.

We’ll be sure to help you find a promo item that’s memorable.

Low-cost advertising, instant brand recognition

When you work with Rocky Mountain Apparel to create custom promo items for your business, you’ll be creating items that people will want to keep for a long time. (One of our team members still has a promo t-shirt she picked up at a trade show more than six years ago.)

Promo items are also a great way to create brand recognition! Regardless as to whether you’re happy with your current logo or if you’re wanting to give it an update, our design lab is here to help.

Call Rocky Mountain Apparel today

Rocky Mountain Apparel has been creating custom promotional items and custom screen-printed t-shirts for our clients for more than 25 years.

For more information on how we can help you create a promotional products campaign, call us today at 303-292-3331 to learn more.