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So far Matt Carmichael has created 31 blog entries.

The Benefits of Custom Face Masks For Your Business

Amid the COVID-19 pandemic, wearing face masks in public areas is firmly recommended by health and safety professionals. While we’re all wearing face masks frequently, your business can jump on board with Denver custom face masks. There are numerous benefits to investing in custom face masks for your brand, and it can even be a profitable addition to your product line. Keep reading to learn about the benefits that you can gain from custom face masks for your business.  The Benefits of Custom Face Masks Safety The first and foremost benefit of custom face masks for your business is safety. With the COVID-19 remaining a significant health threat, face masks offer protection for both you and the people that you’re in close proximity to. Ensuring that your staff and customers wear face masks in your business will help keep everyone safe.  Creating custom face masks will let the world know that your business is committed to safety during the COVID-19 pandemic. This will be a positive statement for your brand and help enforce safety measures while the virus is still an active threat.  Branded Appearance For Employees One way to use custom face masks for your business is to provide them to your employees. The face masks can display your brand and serve as an additional component of your employee uniform. Plus, the [...]

The Benefits of Custom Face Masks For Your Business2021-02-11T16:14:30-07:00

Tips For Pricing Your Denver Promotional Products

If you own a business, you know that promotional products can have a significant, positive impact on your company. Promotional items raise brand awareness to stimulate sales among both current and prospective customers. Plus, promotional products can help establish your brand’s reputation so that you can be set apart from your competitors. All in all, promotional products are an excellent investment in your brand.  That said, many business owners struggle to decide on pricing for their promotional products. Pricing any product is a delicate balance between competitive pricing and making a profit. How do you lure customers with a low price without compromising on your bottom line? While the right pricing for your Denver business’s promotional products will be unique, there are multiple strategies that you can implement to ensure that the branded items are a hit.  The Benefits of Promotional Products Helps Establish Your Brand One of the key benefits provided by promotional items is brand visibility. An item like a custom T-shirt, for example, will be doing the work of improving brand visibility for you the customer goes out in public wearing the shirt. This will increase exposure to your brand so that it can be more easily recognized.  Cost-Efficiency Startup companies don’t typically have large advertising budgets. So, finding effective advertising that’s affordable can be a challenge. Promotional products can [...]

Tips For Pricing Your Denver Promotional Products2021-02-12T06:23:38-07:00

Benefits of Custom Screen-Printed T-Shirts This Holiday Season

Business owners are always looking for creative ways to extend their marketing budget. It’s always best to get as much bang for your buck as possible. Media buys, print advertising and Google Ad Words are great, but the campaigns can run into the tens of thousands of dollars a month. Most small and mid-sized businesses simply don’t have that type of budget. The good news is that there are other ways to get your brand out there. Enter custom t-shirts If you haven’t considered ordering a batch of custom screen-printed t-shirts for this year’s holiday season, you may want to give it a second thought. Why? Well, it’s the time of year where there are countless 5k and 10k races, which means there are plenty of opportunities to set up a table at the finish line. You can pass out bottles of water, bananas and you can stock your table with promotional t-shirts. Every time someone wears your promotional t-shirt, they turn into a walking billboard for your business.  Don’t be afraid to get creative with the design! If you have a graphic artist that you already work with, fantastic. If you don’t, we have an amazing design team that can help you out. Great for holiday office parties Custom holiday t-shirts with your company’s logo can also be given out at company [...]

Benefits of Custom Screen-Printed T-Shirts This Holiday Season2021-01-13T09:10:30-07:00

Key Benefits of Using Promotional Products for Your Business

Savvy business owners know that brand awareness is key. Not only does it allow you logo to be identifiable, when people are familiar with your brand, they’re far more likely to become a customer. One of the easiest ways to create brand awareness is through the use of promotional items. Key chains, mugs, t-shits and bottle openers are often given away at trade shows or other types of events. Sometimes, a company will order a batch of custom screen-printed t-shirts or sweatshirts for its employees in advance of a meeting or outing. In addition to giving your employees a sense of being part of a group, it also helps create brand awareness. Again, brand recognition of a company can help keep both your company and its products in the mind of a potential customer for as long as possible. If you distribute mouse pads, pens and other types of daily-use items, potential customers will look at your logo each and every day. Low cost mass outreach Marketing can be expensive. Google Ad Words, billboards, commercials and radio spots can cost you an arm and a leg. Promotional products, however, are relatively in expensive. Unlike mass media, this type of marketing is not going to cost you tens of thousands of dollars each month. When you use promotional products, you’ll be tapping into cost-effective [...]

Key Benefits of Using Promotional Products for Your Business2021-01-13T09:19:14-07:00

Benefits of Custom Screen-Printed T-Shirts This Winter

If you’ve stumbled across our blog you’ve likely been doing some Internet searches on the benefits of custom, screen-printed t-shirts. Maybe you’re considering ordering some for the bowling team. Maybe the entire family is planning a winter-break getaway, and you’d like to order something that all of you can wear. Although some people choose to try to make shirts themselves, the experts at Rocky Mountain Apparel are here to help.  Most people are surprised to learn that ordering custom, screen-printed t-shirts costs a lot less than they think it will. We can help you get creative At Rocky Mountain Apparel we have years of experience in helping people use their imagination to create incredible t-shirts, sweatshirts and tank tops. If you’re interested in printing up a few hats, we can help with that, too. The possibilities are just about endless. How we do it Our company only uses the best, highest-quality products. We also use the best processes, which means we’re able to create custom, quality apparel that the whole family can enjoy. If you’re looking for the technical jargon, we specialize in discharge printing, plastisol printing and high-quality water-base printing.  If you’d like more information about what that means, or you’re wanting to know the differences between the three, give us a call and we’ll be happy to explain it. Screen printing [...]

Benefits of Custom Screen-Printed T-Shirts This Winter2021-01-13T09:20:44-07:00

Top 4 Reasons to Clean Out Your Closet This Fall

Although most people don’t think about cleaning out their closets and drawers until the spring, the fall is also an optimal time to do this. Sure, it may not fall onto your top 5 list of favorite things to do, but if you’re like most people, your closets and drawers are bound to have more than few items that should be tossed, retired or donated. Below are just a few reasons you’ll want to tackle that job before the winter hits. You’ll have more space for new things If you have a family that’s big into holiday gift-giving, it may be worth clearing out your closet to make some room for new shirts, dresses, hooded sweatshirts and/or jackets. Besides, how much of what’s currently in your closet, do you actually wear? Sure, that big puffy jacket you’ve had for the past however many years may have some great memories attached to it, but if you haven’t worn it since before President Obama took office (for his first term), it’s probably time to kiss it good bye. While you’re in your closet, go through your hoodies. The cross-country sweatshirt you’ve had since 10th grade can probably go, too. The shirt you wore that one time to that one party that hasn’t seen the light of day since? Donate it. The sweater that has the [...]

Top 4 Reasons to Clean Out Your Closet This Fall2021-01-13T09:22:36-07:00

4 Reasons Your Company Needs Custom T-Shirts

If you’re considering custom, screen-printed t-shirts for your company, you’ve come to the right place. Rocky Mountain Apparel has been helping both local and national clients with all of their custom t-shirt needs for more than 25 years. For this blog, we wanted to outline the top 4 reasons you should consider printing some tees for your company. T-shirts turn people into a walking advertisement for your company We can all agree that renting billboard space is expensive. Yet there are other ways to get your logo out there. (Take car companies, for example. The fact that their logo is on both the front and the rear of their vehicles isn’t an accident—it’s marketing.) If you’re not using custom printed t-shirts for your company you’re missing out on a lot of visibility. When people wear your t-shirts, they essentially become a walking marketing campaign for your brand. Fun fact: industry experts estimate that when you pass out a single t-shirt, your logo will be seen more than 2,500 times.  All the people who see that t-shirt are potential customers! Custom tees can help create team spirit among your employees Marketing experts agree that the best performing teams are those who are the most cohesive. When you go to trade shows, or if your team participates in charity events (or if they march as [...]

4 Reasons Your Company Needs Custom T-Shirts2021-01-13T09:24:30-07:00

Reasons Your Business Should Use Sticker Marketing

If you’re looking for an inexpensive way to create a viral buzz for your company, you can’t ignore the benefits of sticker marketing. A few weeks ago, we were talking with a client who shared a memory he had from high school. A new kid had just moved to town after his parents decided to open a surf/snowboard shop in the local shopping corridor. One day, the new kid showed up with a pile of happy face stickers (the happy face was the same one his parents used for the shop’s logo.) One by one, he began to distribute them to his friends and classmates. By the end of the day, everyone who didn’t have a sticker wanted to know how they could get their hands on one. Suffice to say, those stickers provided some great marketing for his parents’ business. Guerrilla marketing 101 If you’re going to print stickers for your business, we don’t recommend having your employees go around and start slapping them on light poles or utility boxes for all of the obvious reasons. We would, however, recommend that you give them out in grab-bags or at conventions. You can even give a stack to each of your employees and ask them to leave a sticker alongside their tip when they eat out at restaurants. You can also ask local [...]

Reasons Your Business Should Use Sticker Marketing2021-01-13T09:27:02-07:00

Ways Your Company Can Benefit from Promotional Products

If you’re a business owner who is wanting to create brand awareness, you’ll want to work with a company that can help you create creative and memorable promotional products to help with your marketing efforts. Years ago, we knew of a private security company that set up a booth at a trade show—and while a company with a booth at a trade show isn’t an interesting thing, when the company is a security services provider, and they’re giving away key chains that look like mini handcuffs, well that’s more memorable than not. Remember, promotional products aren’t limited to things like highlighters, pens and stickers. The more creative you can get, the better. Fun fact, in the United States, eight out of 10 consumers has between one and ten promotional products. The next time you’re sitting at home, or you decide to rummage through the drawers in your desk, take a minute to inventory how many pens, t-shirts, coffee mugs or note pads in your possession that you got as some sort of giveaway. You may be surprised at the number of items you find. Another stat that’s worth mentioning relates to brand awareness. Studies have shown that 89 percent of consumers indicated they were able to remember the company name or the advertiser’s name for two years after receiving a promotional item. Longevity [...]

Ways Your Company Can Benefit from Promotional Products2021-01-13T09:29:21-07:00

Ways Screen Printed T-Shirts Are Great for Fundraisers

Are you trying to raise money for your church, a little league team or to help get a group of high school students to study in France for a week? If so, you may have come up with a few obvious fundraising ideas.  Bake sales, raffles, but what most people don’t realize is that custom, screen printed t-shirts are great for fundraising. If you’re scratching your head, trying to figure out why and how the two go hand in hand, we’ll tell you. A great t-shirt comes with many advantages Not only can t-shirts be sold, they can be great gifts for beneficiaries and donors. Circling back to our first point, when you sell t-shirts in person or online, you’ll be able to raise money for whatever cause you’re working toward. What’s more, is that every time someone wears that t-shirt, they’re helping to create awareness for your fundraiser. A third advantage relates to online publicity. Why? Because when people share photos of your t-shirt on social media pages, or they post photos of groups of people who are wearing your t-shirt, well, that’s where the free online publicity component comes in. Raising money Although there are a number of people who are happy to make donations to a given cause, other people are less likely to make a monetary contribution unless they [...]

Ways Screen Printed T-Shirts Are Great for Fundraisers2021-01-13T09:37:37-07:00
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