Key Benefits of Using Promotional Products for Your Business

Savvy business owners know that brand awareness is key. Not only does it allow you logo to be identifiable, when people are familiar with your brand, they’re far more likely to become a customer. One of the easiest ways to create brand awareness is through the use of promotional items. Key chains, mugs, t-shits and bottle openers are often given away at trade shows or other types of events. Sometimes, a company will order a batch of custom screen-printed t-shirts or sweatshirts for its employees in advance of a meeting or outing. In addition to giving your employees a sense of being part of a group, it also helps create brand awareness. Again, brand recognition of a company can help keep both your company and its products in the mind of a potential customer for as long as possible. If you distribute mouse pads, pens and other types of daily-use items, potential customers will look at your logo each and every day. Low cost mass outreach Marketing can be expensive. Google Ad Words, billboards, commercials and radio spots can cost you an arm and a leg. Promotional products, however, are relatively in expensive. Unlike mass media, this type of marketing is not going to cost you tens of thousands of dollars each month. When you use promotional products, you’ll be tapping into cost-effective [...]

Key Benefits of Using Promotional Products for Your Business2021-01-13T09:19:14-07:00

Benefits of Custom Screen-Printed T-Shirts This Winter

If you’ve stumbled across our blog you’ve likely been doing some Internet searches on the benefits of custom, screen-printed t-shirts. Maybe you’re considering ordering some for the bowling team. Maybe the entire family is planning a winter-break getaway, and you’d like to order something that all of you can wear. Although some people choose to try to make shirts themselves, the experts at Rocky Mountain Apparel are here to help.  Most people are surprised to learn that ordering custom, screen-printed t-shirts costs a lot less than they think it will. We can help you get creative At Rocky Mountain Apparel we have years of experience in helping people use their imagination to create incredible t-shirts, sweatshirts and tank tops. If you’re interested in printing up a few hats, we can help with that, too. The possibilities are just about endless. How we do it Our company only uses the best, highest-quality products. We also use the best processes, which means we’re able to create custom, quality apparel that the whole family can enjoy. If you’re looking for the technical jargon, we specialize in discharge printing, plastisol printing and high-quality water-base printing.  If you’d like more information about what that means, or you’re wanting to know the differences between the three, give us a call and we’ll be happy to explain it. Screen printing [...]

Benefits of Custom Screen-Printed T-Shirts This Winter2021-01-13T09:20:44-07:00

Ways Screen Printed T-Shirts Are Great for Fundraisers

Are you trying to raise money for your church, a little league team or to help get a group of high school students to study in France for a week? If so, you may have come up with a few obvious fundraising ideas.  Bake sales, raffles, but what most people don’t realize is that custom, screen printed t-shirts are great for fundraising. If you’re scratching your head, trying to figure out why and how the two go hand in hand, we’ll tell you. A great t-shirt comes with many advantages Not only can t-shirts be sold, they can be great gifts for beneficiaries and donors. Circling back to our first point, when you sell t-shirts in person or online, you’ll be able to raise money for whatever cause you’re working toward. What’s more, is that every time someone wears that t-shirt, they’re helping to create awareness for your fundraiser. A third advantage relates to online publicity. Why? Because when people share photos of your t-shirt on social media pages, or they post photos of groups of people who are wearing your t-shirt, well, that’s where the free online publicity component comes in. Raising money Although there are a number of people who are happy to make donations to a given cause, other people are less likely to make a monetary contribution unless they [...]

Ways Screen Printed T-Shirts Are Great for Fundraisers2021-01-13T09:37:37-07:00

Benefits of Custom Designed, Screen-Printed T-Shirts

As a business owner, you want to make sure your marketing game is on point. When decide to print custom, screen-printed t-shirts with Rocky Mountain Apparel, you’re not only creating brand identity, you’re turning those who wear these t-shirts into walking billboards for your business. Did you know that if you set up a display table at trade show or street festival, and you lay out a full array of promotional items, nine times out of ten, people will reach for a t-shirt over things like mugs, pens and/or bottle openers? Regardless as to whether you’ll be giving the t-shirts to your employees, volunteers or you’re printing up a batch because you decided to sponsor a little league team, custom designed, screen-printed t-shirts from Rocky Mountain apparel are bound to get you noticed. Quality is key When you work with Rocky Mountain Apparel you’re not just creating marketing swag, you’ll be creating high-quality products that are printed to last. Some of our clients have told us that they still have (and wear) t-shirts that we printed for them four-score and however many years ago. When you chose high-quality screen printing on high-quality clothing, the apparel will look good. That, and people will love to wear what you’re passing out. Again, this all circles back to creating walking billboards for your business! If you [...]

Benefits of Custom Designed, Screen-Printed T-Shirts2021-01-13T09:40:07-07:00

The Different Types of Screen Printing

What is screen printing and what are the different types? Screen printing, also known as silk screening, is a technique used to apply images to materials that are printed on, such as t-shirts. The process is quite simple and has evolved significantly with the advancement of technology and equipment. This printing technique uses a woven mesh that is stretched over a frame to support an ink-blocking stencil. The stenciled area remains open while the non-stenciled area is filled with a non-porous material. The open areas of mesh transfer ink or other printable materials which can be pressed through the mesh as a sharp-edged image onto a substrate. Then a squeegee is pulled across the mesh to force the ink through the open area of the mesh onto the substrate, creating the image. This process is universal to all types of screen printing but there are various types of screen printing. Check them out below: Plastisol - This is one of the most common types of ink used in screen printing. It is a plastic-based ink made for apparel. Although it is generally cheaper, it is the industry standard and useful for thick prints. The soft plastisol ink is laid directly onto the fabric, covering the shirt with a layer of the graphic. Plastisol ink prints are not as long lasting as its counterpart [...]

The Different Types of Screen Printing2021-01-13T09:42:02-07:00

The Hottest Fashion Trends for 2018 Are…

We’re only a month into the new year but the hottest, most stylish fashion trends for the spring and summer are already being talked about. At Rocky Mountain Apparel, we thought we’d share just a little bit of what we’ve been hearing. Sequins is making a comeback Sure, Victoria’s Secret has been sparking up their loungewear with sequins for a very, very long time. But thanks to designers like Gucci and Marc Jacobs, you can expect to see a lot more sequins throughout Denver as the year goes on. Pastels—everywhere Pastels aren’t just for Easter anymore. Form t-shirts, to pants, to purses and shoes, clothing designers are embracing the softer hues. Bold colors Denver is about to get some color. For as much as we’re hearing about pastels, we’re also hearing quite a bit of chatter about bold, bright colors. Don’t be surprised when you see them. Hello, 1980s At Rocky Mountain Apparel we recently put up a post that talked about the reasons you should clean out your closet. And while we’re still strong advocates of de-cluttering your space, if you happen to stumble across some 1980s- inspired apparel, you may want to hold onto that. Designers across the globe have been busying themselves with recreating that look. Checks and plaid are here to stay Plaid shirts aren’t only for lumberjacks. Designers [...]

The Hottest Fashion Trends for 2018 Are…2021-01-13T09:45:19-07:00

Top 5 Reasons to Clean (and Purge) Your Closet

It may only be February, but spring is just around the corner. And yes, we appreciate the fact that the idea of cleaning out your closet probably doesn’t fall on your top 10 list of things you want to do this month—but does come with a small pile of benefits—which is why we here at Rocky Mountain Clothing have put together a top 5 list of reasons you should clean (and purge) your closet. Added space Does your closet feel like it’s about to burst at the seams? We’re guessing there are more than a few clothing items lingering on the hangers (and shelves) that are old, unused and outdated.  And do you really need all those extra hangers?  Spring is coming, which, for many people, means a trip to your favorite clothing store. This is a prime reason you should clean out the clutter and make some room for some new shirts, shoes and accessories. Circling back to “old and outdated” The rule of thumb is that if you haven’t worn it in a year, you should purge it. If it doesn’t fit (and you don’t anticipate it’s going to fit anytime soon), you should purge it. If you haven’t worn it since college—purge it. If it doesn’t belong to you (or your spouse, or significant other) and you have no idea [...]

Top 5 Reasons to Clean (and Purge) Your Closet2021-01-13T09:47:54-07:00

Benefits of Corporate Apparel

Here at Rocky Mountain apparel, we believe that there will be an array of benefits in using custom corporate apparel for your company. Corporate apparel is everything you can wear at the workplace, including polo shirts, jackets, button-down shirts, sweaters, and caps. Having custom corporate apparel or corporate attire for your company has several benefits for both your employees and your branding strategy. Here are just a few of these benefits. Creating a Corporate Culture One of the most important benefits of custom corporate apparel is that it assists with building more of a corporate culture among employees. At Rocky Mountain Apparel our variety of corporate apparel items will make it extremely easy to find a comfortable and chic option that employees will love. While making it much easier for employees to choose an outfit in the morning, corporate apparel also helps cultivate identification with the company's mission and values. Employee Satisfaction: An automatic dress code is established with corporate apparel that is both professional and comfortable. Employees will see corporate apparel as a more casual wardrobe option, so they generally report higher satisfaction and morale after a switch to corporate apparel. Create a Sense of Unity: Custom corporate apparel gives your team or company a feeling of unity as everyone work together to realize a final goal. Since all employees wear the [...]

Benefits of Corporate Apparel2021-01-13T09:59:15-07:00
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